This project involved a comprehensive brand refresh for a local teriyaki shop, transforming their outdated, utilitarian menu into a vibrant, high-energy visual experience. Inspired by the neon-lit streets of Shibuya, the redesign features a bold "Tokyo Graffiti" aesthetic, blending gritty urban textures with a pop-art color palette. By replacing static layouts with dynamic typography and stylized illustrations, the new menu captures the restaurant’s authentic street-food roots while creating an engaging, modern atmosphere that resonates with a younger, design-conscious demographic.